LPGA PRO-AM AFTER PARTY
SCOPE OF WORK:
Sponsorship Strategies, Multi-Media Production, Foreground Messaging
The LPGA Founders Cup is designed to be a memorable, exciting and epic experience for pro's, amateurs, celebrities and the rest of us... Sponsorship dollars combined with an extravagant experience are what drives the event year after year. Your Creative Solutionist has been honored to participate and collaborate with the LPGA Integrated Marketing team to deliver a multi-media product that added glitz and revenue-driving opportunities.
At Disney, I learned exactly how effective and impactful messaging integrated with experience can be. For LPGA, their planned after parties were themed, massively popular and driven by client dollars. No less important than the right catering, cocktails, music, lights, and decor would be a voice to set the tone, and provide context to both the experience and the sponsors. This is what YCS delivered.